Mayfield Sports Events specialises in organising and promoting sporting events, particularly in motorsports, motorcycle racing and the FIM Speedway GP. 

From producing partner activations across the globe to operating sporting championships, we plan, organise and manage events with clients and rights holders to maximise impact and engagement.

Our sister company is the proud global promoter of the FIM (Fédération Internationale de Motocyclisme) Speedway World Championships — covering elite competitions such as the FIM Speedway Grand Prix, Speedway of Nations and Speedway World Cup, taking over promotional duties from our longtime collaborator Warner Bros. Discovery Sports. Responsible for planning, marketing and delivering world championship speedway events at all levels, working with fans, riders, sponsors and national organisers we look to grow the sport and enhance the spectator experience both on site and through global broadcast coverage.